Web Video Campaigns with help from an Virtual Assistant
If blogs have played a big role in online advertising, Online Video marketing can also make a huge impact to your business. Though some small businesses still seem to be hesitant in trying to utilizing the power of web videos and what in can do to build their company’s brand and ultimately increase their revenue.
As we go through this article, we will be giving you some useful tips and strategies on how to start up your web video campaign with the help of a virtual assistant.
Brainstorming for video content with your virtual assistant
One of the top reasons why some entrepreneurs are hesitant in creating video is because they actually don’t know what type of content to present to their audience. Just like other forms of online marketing you need to present solutions to problems commonly asked by your audience or clients.
You can of introduce your company’s services or products which will provide your target market an idea on how you will be able to help them.
Brainstorming ideas with your Virtual staff will help you find out what help your customers need. You can ask your VA to list down every single ideas to become the source of your video content for the following months ahead.
You can then determine the most frequent questions you are being asked and create a series of videos to answer these issues.
More and more possibilities can also come along your way when you start video marketing. You can do product reviews; walk through and tutorials to increase your company’s profile.
Keywords are also an important aspect of video campaigns. Keywords should also be thoroughly researched to ensure that you maximize search results not just on Google but also in YouTube. This is something your online virtual assistant can help you with. Search for long tail keyword phrases that you can optimize using SEO principles. You can also ask you VA to make at least 4-5 keywords or key phrases for each content idea to obtain maximum results.
— GrowthHackers SEO (@GrowthHackerSEO) October 13, 2014
The more good keywords and key phrases to put in your video descriptions, the more you can create traffic online.
This task is something you cannot outsource, since the content should come from you. It’s your experiences, your expertise, and your know-how that people are tuning in for. Some may not really be comfortable in front of the camera, but you can always ask one of your employees to do the videos for you or you can hire someone to appear on your videos.
There are a variety of videos which you can choose to create depending on the need of your business. It could be a tutorial, product review video, or interviews.
Video editing and exporting
Now that you have the raw materials for your video campaign, you can now ask your virtual staff enhance your videos like adding titles, transitions and some music. Your videos should appear entertaining and as engaging as possible. Always remember to add your page’s link to drive traffic back to your website.
Uploading your video
You can have your virtual assistant upload your videos for you. YouTube comes next to Google as the most popular search engine. If you have uploaded your videos on YouTube, your videos have the potential to be exposed to millions of viewers daily.
Promote your videos
Now that you have your video uploaded on YouTube, you just don’t let it sit there Your Virtual Assistant can help you promote your videos through sharing your videos in different social media channels such as Google+, twitter, facebook, linkedin, pinterest, etc.
Video Ad Campaign is now becoming one of the most highly effective ways in marketing. It could add value to your business and is also helping you to build your brand online.